November 20, 2020
Campaign: I love New York
A healthcare plan built for New York.
At Centers Plan for Healthy Living, we know New York. We know city life and city living. At the heart of it: The 8 million people who call it home. And we’re here to serve them.
We’re keeping our neighbors healthy.
Centers Plan offers managed Medicare and Medicaid plans. Our mission is to work collaboratively with members, their families, caregivers, and our expansive provider network to bring quality, comprehensive healthcare to all New Yorkers.
The campaign.
Taking advantage of the highly recognizable and well-loved Centers icon, we created a bold and effective messaging system that communicates our love for the city that never sleeps.